This Easter, you can feel good about indulging in chocolate by choosing Oxfam’s range of Fairtrade chocolate Easter eggs and bunnies which are handmade, free from forced labour and help families in developing communities achieve independence.
Oxfam’s range of Easter products are certified under the Fairtrade Labelling Organisation (FLO), which acknowledges Oxfam and their trading partners as having met International fair trade standards. This ensures producers are paid a fair and stable price for their products, eliminating the injustices of conventional trade.
Consumer recognition of the Fairtrade certification label is currently on the rise with awareness amongst Australian shoppers sitting at 44%, an increase of 16% since 2009.
Oxfam shops Sales and Marketing Manager Russell Schrale said the rise in customer recognition of the FLO label showed Australian shoppers are increasingly recognising ways that they can make a positive difference to producers around the world.
“Choosing chocolate with the Fairtrade label is the best way of ensuring that producers and communities in countries like the Dominican Republic, Ghana, Peru, Paraguay and India are receiving a fair deal through improved market access and a stable and regular income,” Mr Schrale said.
This year’s range of delicious and fair trade Easter products from Oxfam include the beautifully packaged 100g Dark and Milk chocolate eggs, and a charming Easter pack that includes a set of milk chocolate bunnies along with a selection of mini fair trade Easter eggs.
As an alternative to chocolate, Oxfam also have a range of distinctive Easter gift ideas in the form of handmade soft rabbits and beautiful re-usable paper mache keepsake boxes in rabbit and chicken designs.
Also available from the Oxfam shops are the Oxfam Unwrapped Easter cards that provide families in Laos with an income in the form of a chicken, and the ability to start breeding more chickens which helps them escape the cycle of poverty.
Available now from Oxfam Shops nationally or online (www.oxfamshop.org.au).
Oxfam is a not for profit international aid agency working to support long term projects and campaigning for change in developing countries.
For more information or images please contact Sara Pelvin, Marketing & Media Coordinator, Oxfam Australia Trading. Ph: (08) 8240 7679, Mb: 0448 554 495 or email: sarap@oxfam.org.au
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